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The Connecticut Man Who Saved Christmas in 1917

In the midst of the carnage of World War I, Yale graduate A.C. Gilbert of New Haven successfully fought the government to keep the spirit of Christmas alive for American kids.

 

Alfred Carlton Gilbert first came to Connecticut from his native Oregon at the age of 18 in 1902 when he arrived at Yale University.

The impact that he made in New Haven — first as an athlete and then as an inventor and as a businessman — was immense. Nevertheless, he will be best remembered as "the man who saved Christmas" at a time when both the country and the world needed the spirit of Christmas to cope with the horrible reality of millions dying in World War I.


As an accomplished athlete, A.C. Gilbert set a world record for consecutive chin-ups — 39 — in 1900. He also set two world records in the pole vault; in fact, he won a gold medal in the pole vault in the 1908 Olympics in London!

In the year after the Olympics, Gilbert founded the A.C. Gilbert Toy Company in 1909 in the Westville section of New Haven, not far from the Yale Bowl. At first, Gilbert manufactured items used by magicians. Soon, however, his company evolved into an enormous producer of toys, spurred on by his ingenious inventions and the immense popularity of the Erector Set — first introduced to the world in 1913. It was inspired by looking at the rails of the New York, New Haven, and Hartford Railroad Company.

The invention and production of the Erector Set in New Haven was significant for a number of reasons.

First, it is believed to have been the first toy that was widely advertised in print media.

Second, its enormous popularity made Gilbert by far the largest employer in New Haven, bringing about 3,000 to 5,000 jobs to the city for decades. In fact, the Gilbert Company was among the first  companies in the United States to provide a benefit package for its employees.

Though the company later expanded to produce small appliances as well as chemistry sets, trains, and microscopes, the Erector Set was its most popular and profitable product, bringing joy to the kids who loved to play with it. As a matter of fact, much to the delight of A.C. Gilbert, the Erector Set was actually used by two Yale Hew Haven doctors — William Sewell and William Glenn — in 1949 to build the first artificial heart pump. Furthermore, as seen in the recent movie about Dr. Jack Kevorkian called "You Don't Know Jack" with Al Pacino, Kevorkian's first assisted suicide machine employed an erector set.

A.C. Gilbert himself took great pride and joy in making toys for children. The title of his autobiography published in 1954 — The Man Who Lives In Paradise — hints at the happiness that Gilbert derived from his work. In fact, it was this delight he took in making children happy that drove Gilbert to argue against the Council of National Defense's proposed ban on the production of toys during World War I.

Arguing that children most need the distraction and joy of play during stressful times,  his passionate defense of continued toy production during wartime succeeded, and the press began referring to him as "the man who saved Christmas." A film dramatizing Gilbert as the savior of Christmas debuted on Dec. 15, 2002, starring Seinfeld's Jason Alexander as Gilbert. Simply called "The Man Who Saved Christmas," it is a Christmas movie worth watching.

For those interested in learning more about A.C. Gilbert and his inventions, a visit to the Eli Whitney Museum in Hamden is in order. The Whitney Museum houses an extensive collection of the A.C. Gilbert Company's products including trains, microscopes, chemistry sets and, of course, his famous erector set. The museum is located on 971 Whitney Ave. in Hamden and is closed on Tuesdays. More information can be found by clicking on this link: www.eliwhitney.org .


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Just a short thought to get the word out quickly about anything in your neighborhood.
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REVMAN May 23, 2013 at 06:04 pm
Richard--There already is a Voluntary pension plan it is called "YOU", only you can saveRead More and in this day and age there are thousands of vehicles to choose from some are free but many require fees. Why pass a law???
Richard Waselik May 23, 2013 at 02:20 pm
Revman, This is a law to create a Voluntary Pension Plan. One in which many people have wanted andRead More need. I do not think anyone would support a mandatory pension plan in the state. It is all voluntary. A Senate Bill is just a technicality that has to be passed.
Richard Waselik May 23, 2013 at 02:18 pm
Your money is not invested in a trust if it is in a savings account. This is a real retirementRead More plan, not a savings account, nor a 401. Many people have lost their retirement in a 401 and other pension plans.
bonita L. brown May 20, 2013 at 02:56 pm
Kraze is owned by two young men that grew up in montville. The company needs some backing. Get itRead More Done Montville. It will be to your advantage and our town of Montville.
m.white May 9, 2013 at 06:53 pm
Thanks.I did see a CL&P truck right after I came across the road closure.Kudo's to the powerRead More company for their fast response...
Raymond Occhialini May 9, 2013 at 02:02 pm
There was a power line problem on Fire Street. The power company responded in a timely manner toRead More repair the problem.
REVMAN May 9, 2013 at 04:08 pm
They should bury him in pieces so as to show ALLAH he disgraced his people and religion
Lori Houser May 7, 2013 at 02:56 pm
I mean isn't there a burial plot just for killers somewhere. Where they want to bury this killer isRead More in a plot where some of our lost soldiers are buried. That's just sick.